---
title: How Much Money Is Your Multifamily Property Losing From A Bad Online Reputation?
description: Operate for Profit Podcast  How Much Money Is Your Multifamily Property Losing From A Bad Online Reputation?
---

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# [How Much Money Is Your Multifamily Property Losing From A Bad Online Reputation?](https://blog.veloresidential.com/episode12-how-much-money-is-your-multifamily-property-losing-from-a-bad-online-reputation)

 Written by [JC Castillo](https://blog.veloresidential.com/author/jc-castillo) | Jun 21, 2021 3:00:00 PM

This week we talk with Jay Parsons, Deputy Chief Economist at RealPage about a recent study that proves a direct correlation between a property's revenue and something called it's Online Reputation Assessment (ORA) score. Listen to this episode to find out how you can improve your ORA score and your bottom line.

If you own apartments in Dallas Fort-Worth and you're looking for an expert property manager that can maximize your property's investment potential, go to operateforprofit.com to find out how you can hire Velo Residential.

Listen to the full episode here:

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[View full post](https://blog.veloresidential.com/episode12-how-much-money-is-your-multifamily-property-losing-from-a-bad-online-reputation)

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